BaristaMatters.

Barista Matters

Data and privacy

PEOPLE BEFORE PLACES.

PEOPLE BEFORE PLACES.

Your coffee.
Your person.

A good experience is different for everyone. Even with the finest coffee, in the cosiest café, it is impossible without that particular barista. Barista Matters finally makes visible the person whose contribution you feel and value.

Read more about why Barista Matters here.

Your coffee.
Your person.

Hello! I’m Ivan Mariukha, founder of Aeroplan Coffee and Staffer Space. Everything I do is, first and foremost, about people.

Throughout our work on Aeroplan and our other projects, as we talk to colleagues and watch the industry develop, I keep noticing that Specialty Coffee is desperately missing one final, essential element. In tracing coffee’s entire journey, from bean to cup, we have grown accustomed to overlooking the Barista.
Do you remember who made your last coffee? Do you know her or his name? Exactly!

Barista Matters is our non-commercial project, created to put this injustice right and help guests find their baristas, and baristas find guests who value each of them.

A good experience is different for everyone.

We are not looking for a universally best barista.
We do not collect stars or compile rankings. We want to help you find people whose approach to coffee is right for you.
And we want to give you a way to say thank you.

Your feedback leaves a mark.

After a visit, tell us how well the experience suited you. Add a little more detail if you really enjoyed it. Positive feedback helps baristas see what guests connect with in their work, and feel their appreciation.

You are in charge of your history.

In your profile, you can choose your preferences and save your impressions, so you can return to baristas you liked.
And discover new baristas who suit you, and new places where you know you will enjoy your coffee.
Responses never become a public rating and always remain anonymous, helping baristas grow and helping you reliably find the best experience.

I’m a guest

Your feedback makes the barista’s contribution visible. Here, you build a history of impressions that will help you better understand your taste and, in time, point you towards cafés that suit you and baristas who are right for you.

My taste and history

I’m a barista

Here, guests give honest feedback on your work and share their appreciation of your craft. Their responses will help you understand what they value in you and what your personal superpower is - the thing that makes an experience with you special. And then brings you guests who will enjoy your particular approach.

My work

My team

It is your baristas who make the place special. Here, each of them can be seen as an individual, while you show guests the people you are proud of and let your team feel that pride, proving that the Barista matters!

Manage my team